Facebook Monetization Requirements 2025: A Newbie Guide

Introduction

Facebook still provides tremendous monetization opportunities for content creators in 2025—from in-stream ads to subscription services. If you’re just starting out, getting into the minute requirements can be overwhelming. The following guide describes the process in view of making it much easier to understand what is needed in starting to monetize your content on Facebook and earning from it through the latest Facebook monetization requirements 2025.

Why Monetization on Facebook Matters in 2025?

 

Facebook is huge, with billions of daily active users engaging one way or another with hosted content. Monetizing on Facebook allows creatives to turn their content into a predictable stream of income by leveraging advanced tools and features provided by the platform. But before you do so, you have to meet some requirements first.

 

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Key Facebook Monetization Options

•  In-Stream Ads

• Description: In-stream ads by Facebook give video content publishers a means to monetize their videos with ads that play right before, during, or after videos.

• Revenue Model: Shared ad revenue between Facebook and the creator

• Fan Subscriptions

• Description: Fan subscriptions give creators the opportunity to receive recurring monthly revenue in exchange for delivering exclusive content to their subscribers.

• Revenue Model: Fans pay a recurring monthly charge for special access, and Facebook takes a slight percentage of that revenue.

• Stars (Virtual Gifts)

• Description: During a livestream, viewers can send “Stars”; the more they send, the more money the creator makes.

• Revenue Model: Facebook pays creators a certain amount per Star they receive.

• Paid Online Events

• Description: These events enable creators to run online events for which fans pay to join.

• Revenue Model: Revenue is built through the sale of tickets for events.

• Branded Content

• Description: For creators partnering with brands, Facebook’s Branded Content tool allows you to attribute partners.

• Revenue Model: Payment is arranged between the creator and the brand, and Facebook doesn’t take a cut.

2025 Facebook Monetization Requirements

 

To access these features, creators must meet Facebook’s eligibility requirements.

1. Your page or profile must comply with Facebook’s Partner Monetization Policies

• Your page or profile must not have taken any action which might be against the policies laid down by Facebook; this includes all content policies, community standards, and ad policies. Breaching this may lead to the removal of monetization privileges.

2. Eligibility for Various Monetization Features

• Different monetization features have different eligibility requirements. Here are some basic criteria to get you up and running:

• In-Stream Ads Requirements:

A minimum of 10,000 followers on your Facebook page.

600,000 minutes of total video views in the last 60 days across all videos uploaded, live, on-demand, and previously recorded.

Minimum of five active videos on your page.

• Fan Subscriptions Requirements:

At least 10,000 followers or 250 returning viewers, and 50,000 post engagements or 180,000 minutes watched in the last 60 days.

• Stars Requirements:

Only some regions have access to this feature, and a page requires at least 1,000 followers to access it.It’s perfect for live-streaming content creators looking to boost their engagement.

• Paid Online Events Requirements:

It requires an active and compliant Facebook page with minimum audience size varying by region. Events should also adhere to the community guidelines laid down by Facebook.

• Branded Content Requirements:

No follower minimum, but content must comply with Branded Content Policies of Facebook, and your page must be approved.

3. Location and Language Restrictions

• Monetization features are available on Facebook, but they aren’t supported in every country or region. Look at the official resources provided by Facebook to confirm availability in your area.

4. Content Requirements

• Facebook requires distinctive content, which should hold the attention of the audience and at the same time follow all the content policies of Facebook. For most monetization options, content should be in video format. It may entertain, enlighten, or do both to uplift watch time and boost engagement around your content.

5. Active Engagement

• Consistently high levels of engagement-like comments, likes, and shares-increase your chances of eligibility. Facebook recognizes creators whose audiences are very active and engaged since it serves as a quality signal showcasing content that keeps people on the platform.

6. Age Limit Requirement

• Most monetization features are available to individuals who have attained the age of 18 years.

 

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Tips to Meet Facebook Monetization Requirements in 2025

• Perfect Your Content Strategy

• Make your videos engaging and full of information to engage your audience.

• Get More Followers

• Aim for a minimum of 10,000 followers, and drop your page on other social media platforms. Do collabs with other creators, putting forth your elbow grease in nurturing the community.

• Long-Form Video Content

• Facebook is known to love longer videos for instream ads; as such, make sure that you really produce something that will keep a viewer watching for at least three minutes. The longer watch time will be better for monetization.

• Regularly Check for Updates to Facebook’s Policy

• Facebook changes its policies very frequently, and that’s a good reason to check on them from time to time so as not to incur penalties or, worse, disqualification.

• Leverage Facebook Insights

• From here, with Facebook’s Insights, you can monitor key engagement metrics. The better you understand what works, the more you can help fine-tune the strategy and meet criteria more quickly.

Common Pitfalls to Avoid

 

• Content Violations:

• Facebook does not want misleading or inappropriate content. And this could just about mean demonetization.

 

• Low-Quality Content:

• On Facebook, high-quality, engaging content means something. Posting low-quality videos just to satisfy a quota will not be helpful in any way.

 

• Don’t Forget Engagement:

• High engagement is the signal to Facebook that your content is engaging with the viewer; therefore, reply to comments and actively engage your followers.

 

Facebook Monetization Payout

Facebook pays creators for monetizing the platform by in-stream ads, fan subscriptions, and Stars. Payments are generally once a month and are processed when you have reached the threshold of 0 minimum in your earnings. You can monitor your earnings within your Creator Studio, under Payouts, where you will also set up your payment method, which will be by PayPal or direct deposit.

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Issues with Monetization Policies

Facebook runs a very tight policy in terms of content and safety quality on their site. There will be policy issues if your content or page goes against community guidelines, Partner Monetization Policies, or copyright rules. Issues generally include proper content, misinformation, or spammy postings. Such instances of policy breach might mean the suspension or revocation of monetization privileges.

How to Remove Policy Issues on Your Facebook Page?

 

To troubleshoot problems with your Page policies in Facebook, here are some steps you can use:

Go to Account Quality: Go to Creator Studio and tap Account Quality to find all the policy violations on your Page.

Review Violations and Follow Steps: Each issue will have specific guidance on how to fix the problem. This most often includes removing or editing the content that did not meet Community Standards.

Appeal: If you think this was an error, then you should appeal through Account Quality. Facebook will recheck the content in question; if the latter follows the policies, they may reinstate your monetization.

Keep Up to Date on Policy: Keep yourself regularly updated about Facebook’s policies so that in the future, you will not face such issues. If repeated offenses occur, then you might lose monetization forever.

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Conclusion

 

Monetizing on Facebook in 2025 opens a big door to possibilities for content creators.  Remember, it lies in quality-the content and the engagement of the followers-staying updated on policy changes is just but a few crucial pointers to maximize success.

. 

1. What is Facebook’s monetization policy in 2024?

• Answer: To monetize on Facebook, you will have to follow Facebook’s Partner Monetization Policies. This will be inclusive of creating original, high-quality content and having a good engagement rate, along with being in compliance with community and ad guidelines.

2. Can a Facebook page be monetized if I have only 5,000 followers?

• Answer: No, most monetization features, including in-stream ads, need at least 10,000 followers. With 5,000 followers, you are required to build up your page more to be qualified.

3. How can I check whether my Facebook is monetizable?

• Answer: Go to Creator Studio > Monetization tab to check your eligibility and see each feature you are trying to monetize minimum requirements.

4. What are the minimum qualifications for monetizing on Facebook?

• Answer: Requirements will vary depending on feature.

• In-stream Ads:10 000 followers, 600 000 minutes watched in the last 60 days, and  5 active videos. Fan Subscriptions: 10 000 followers or 250 recurring viewers, with either 50 000 engagements or 180 000 minutes watched

5. Can I Monetize my Facebook profile with 1,000 followers?

• Answer: You’re out of luck if you only have 1,000 followers. There are also stars, or virtual gifts, in your live streams if the feature is available in your region, but the remaining monetization features will require a larger following.

See more: 

How to Earn Money from Facebook by Uploading Videos: The Ultimate Guide [2025]

How to Earn Money in Facebook by Clicking Like: A Beginner’s Guide [2025]

Pinterest Affiliate Marketing Examples: Earn Money in 2025